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CERAMIC DIGITAL MARKETING

Reach architects, dealers, importers — where they actually scroll.

A Morbi ceramic factory has 90 seconds to convince a Saudi importer or a Bangalore architect. Instagram, Pinterest, LinkedIn, and well-targeted ads do that work between exhibitions. Dezvo runs the full digital marketing stack for tile manufacturers, vitrified tile exporters, GVT and PGVT brands, and sanitaryware companies.

Morbi Ceramic Industry
Channels we run
  • Instagram + Reels
  • Pinterest (architects)
  • LinkedIn (B2B + dealers)
  • Meta + LinkedIn Ads
  • Exhibition coverage
CHANNEL PLAYBOOK

Right channel for the right buyer.

Architects discover on Pinterest. Importers respond to LinkedIn. Dealers engage on Instagram. We build a content plan that hits all three without copy-pasting.

Instagram & Reels

Factory tours, product reveals, tile-laying reels, founder POVs. Built for save-rate among architects and trade buyers, not vanity likes.

Pinterest

Top of the funnel for interior designers and architects researching tile finishes. Pin each series with rich pin metadata; long lifetime traffic.

LinkedIn

Thought leadership from founders, factory milestones, dealer-recruitment posts, project case studies. Ad targeting at importers, architects, contractors by job title.

Exhibitions

Cersaie, Coverings, Vitrified Tile Expo, ACETECH, INDEX Dubai. Live coverage, daily recap reels, paid amplification during the show.

PAID ADS — TARGETED TO IMPORTERS

Decision-makers, not casual scrollers.

Most ceramic ad spend hits the wrong people. We target by country, industry, and job title so every rupee goes to procurement heads, project managers, and design directors — not curious browsers.

Country targeting

Saudi Arabia, UAE, Oman, Kuwait, Bahrain, Kenya, Nigeria, USA, UK, Germany — wherever your factory ships. Geo-fenced ads with country-specific creative.

Job title filters

Procurement head, project manager, design director, contractor owner, real-estate developer. Filtered on LinkedIn so ads only show to decision-makers.

Lead-gen funnels

Ad → catalog download → CRM entry → sales WhatsApp / email follow-up. Every inquiry tracked end-to-end with attribution.

WHY DEZVO

We've sat in a Morbi sales office.

Marketing for ceramic exporters isn't lifestyle content — it's about hitting the right importer at the right moment between exhibitions. We know the rhythm.

On-site shoots in Morbi

We come to the factory. Kiln line, polishing area, dispatch — content that no template-driven agency can fake.

Multi-language creative

Ad copy in English, Arabic, French, Spanish where it lifts conversion in target markets.

Always testing

A/B every hook, every creative, every landing page. Underperformers killed every 14 days.

Inquiry attribution

Every inquiry tagged with source channel. Cost-per-inquiry on the dashboard, not buried in a CSV.

FAQ

Marketing questions, answered.

Anything specific to your markets or budget, message us — usually same-day reply.

Instagram and Pinterest reach architects and interior designers. LinkedIn drives B2B for projects and dealer recruitment. YouTube and short-form video build brand recall over time. Meta Ads and LinkedIn Ads run lead-gen to importers. Most clients run a mix.

Meta and LinkedIn ads with country targeting (Saudi Arabia, UAE, Kenya, Nigeria, USA, UK), industry filters (architecture, interior design, hospitality construction, real estate development), and job-title filters (procurement head, project manager, design director).

Yes. Cersaie, Coverings, Vitrified Tile Expo, ACETECH, IIID, INDEX Dubai. We send a video / content team to your booth, produce daily recap reels, capture distributor testimonials, and run paid ads pointing to your exhibition microsite during the show.

For a typical Morbi ceramic client — 15-20 reels, 12-16 feed posts, 8-10 Pinterest pins per series, 3-4 LinkedIn long-posts, weekly stories. Adjusted based on what's working in your analytics.

Most clients start with $1,500 to $3,000 per month in ad spend, split across Meta and LinkedIn, plus the content and management retainer separately. We optimise the funnel for inquiry-cost — usually $30 to $90 per qualified export inquiry depending on target market and product mix.

Inquiries by source, cost per qualified inquiry, follower / connection growth in target markets, engagement from architects and importers (saves, profile visits, DMs), and brand-search lift over time.
RELATED SERVICES

The full ceramic stack.

Marketing retainers for Morbi brands

Ready to reach the importers who matter?

Send us your current Instagram, LinkedIn, and target export markets. We'll send back a content + ad plan in 24 hours.